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Most business owners think Standard Operating Procedures (SOPs) exist to make employees follow the rules. Jonathan Domsky believes that's backwards. In this clip from From The Ground Up Show, Jonathan shares one of the most important lessons he learned while helping build Kidorable into a global brand: the very first SOP they created wasn't about following procedures—it was about knowing when NOT to follow them.…
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Most business owners think Standard Operating Procedures (SOPs) exist to make employees follow the rules.
Jonathan Domsky believes that's backwards.
In this clip from From The Ground Up Show, Jonathan shares one of the most important lessons he learned while helping build Kidorable into a global brand: the very first SOP they created wasn't about following procedures—it was about knowing when NOT to follow them.
Instead of creating rigid systems that limit people, Jonathan explains how great SOPs empower employees to make better decisions, serve customers more effectively, and solve problems without waiting for permission.
In this clip:
✔ Why most companies get SOPs wrong
✔ The surprising first SOP Kidorable created
✔ How to empower employees instead of controlling them
✔ Building systems that improve customer experience
✔ Creating a culture of ownership and accountability
✔ Leadership lessons from scaling a growing business
If you're a business owner, entrepreneur, manager, or leader trying to build a stronger team, this conversation will change the way you think about systems, processes, and leadership.
Watch the full episode with Jonathan Domsky on From The Ground Up Show for more insights on entrepreneurship, leadership, business growth, and building companies that last.
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ABOUT FROM THE GROUND UP SHOW
Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.
Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.
Website: https://www.fromthegroundupshow.com
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